Consumer needs are shifting rapidly in the automotive industry, constantly looking for elevated driving experiences. Functionality, real-time, advanced 3D visualization are becoming new standards. Game engine technologies are pushing the boundaries of what’s possible in automotive HMI, and breaking down silos between design and development.
In this session, you’ll see how Unity powers the next-generation HMI experiences. You’ll learn about the types of 3D content and experiences that can be created using a real-time 3D engine. You’ll discover how Unity improves design and development workflows for HMI designers and engineers while enabling OEMs to keep control of their brand, develop an ecosystem, and realize a path to monetization to create new revenue streams.
- The advantages of developing next-generation HMI experiences with a real-time 3D game engine to meet consumer and market demands
- How Unity is investing in improving design and development workflows for HMI designers and engineers
- The importance of brand ownership, developing an ecosystem and the path to monetization through HMI experiences
- Case studies from the most innovative OEMs leveraging game engines to set themselves apart from competition
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